Project Description:
The goal of my final project is to create a user-friendly, aesthetically pleasing, and widely accessible pizza-ordering website. The main objective is to enable consumers to swiftly make orders, customize their pizzas, and peruse menu selections. Local consumers of all ages who are looking for a quick and easy way to order pizza online make up the target audience. The project will prioritize an easy to use checkout process, clear calls to action, and user-friendly navigation.
Project Brief:
Goal: Make buying pizza online easier with simple navigation and user-friendly design.
Objectives:
Simple menu customization and browsing
Easy checkout procedure
Accessible and visually appealing for all users
Audience: Local clients seeking simplicity and ease of use.
Deliverables:
- Prototype website
- Interactive menu and personalization feature
- Simplified checkout
Objectives:
Simple menu customization and browsing
Easy checkout procedure
Accessible and visually appealing for all users
Audience: Local clients seeking simplicity and ease of use.
Deliverables:
- Prototype website
- Interactive menu and personalization feature
- Simplified checkout
Moodboard:
Color palette: Reds, yellows, and appetizing tones
Typography: poppin's,
Imagery: Pizza photos, icons, buttons, and call-to-action elements
Sitemap:
Home: Featured pizzas, promotions
Menu: Browse categories (Pizza, Sides, Drinks)
Order/Checkout: Review order, enter payment and delivery info
About Us: Brand story and contact info
Contact: Customer support
Wireframes:
Home page with featured pizzas
Menu page with filtering and customization options
Checkout page with order summary, payment form, and confirmation
Visuals/Early Sketches:
Hand-drawn sketches of homepage, menu, and checkout
Digital mockups of pizza customization interface
Buttons, icons, and typography examples